Only thought I have here is that yes you can compare, and that the absolutely only way Fair to really compare would be in a commercial setting side by side. Forget about the measurements, materials ... You need the same wood, same day,same ingredients,
same dough, same pizziola... Then we look and taste the final product about 90 seconds apart!
Just a guess, but I think the SF might win out?
In the long run our friend in AZ just put in the SF and I think I remember it was around $12K to the door? and he is out of his mind happy with the quality and difference from the American oven he replaced.
As mentioned I am sure this is a good capable Oven, however If the difference was only $3-4K on the biggest investment of your new Neapolitan Pizzeria there would be no doubt in my mind what I would go with.
I would think they are marketing this oven yes, by look, and for those unfortunates who have some money to burn and thinking of opening without reading 1,672 pages here at Pizzamaking.com

John
ps for home use I love the artigiano looks nice !