While the school of hard knocks is the bet option, I suspect this course brings a ton of research into focus at a much quicker space. I can assure you that there are plenty of 'old Italians' in that area of Canada, so it doesn't surprise me when they say they'll bring someone in.
Just curious if there would be the same negative response if someone from the board was doing it? Maybe (screen name) Matthew is part of it and never mentioned it. Either way, I'm not sure we can judge this by it's website, as basic as that is. I emailed to see what the cost is.