Tony Gemignani is listed on the 'about' page as 'owner/partner.' Considering the number of places he owns as well as his media presence, unless he's found a way to clone himself, I think he's just a face guy.
Everything, to me, reads more like a Vegas-y pizza theater sort of thing than a commitment to good food.
I found this quote amusing:
That night Tony took home the coveted trophy with his teammates and the rest is history. To commemorate this day of 06/13, we added the 6 and 1 together and kept the 3 - that is why we only serve 73 of this award-winning Pizza Margherita each day.
Today is the 17th. 1 + 7 = 8. I don't know about you, but I'm 8ing the sound of this place already.