I think you answered yor own question.If what you want to do is Authentic (ref.your remark about Bianco) you should be tunnel visioned and stick to your ideals.If an adult needs his food cut up for him,he shoud be in a nursing home! As the owner of Il pizzaioli is reported to have said"Not everyone is going to get it?"If you want to sell Pizza to the majority I think you would be better off buying a Dominoes franchise in Las Vegas.People will want to come to you because you are different,some will not come back,some will be educated by you and some will be bewildered.I truly hope you are successful by NOT compromising your ideals and standards.I also hope that you can convince San Pellegrino to distribute thier Aranciata Amara here in the US?(Available in UK,Australia,New Zealand,Indonesia but not apparently in the USA?)If you listen to all of your friends,you'll end up with a diluted vision of what you envision.If you fail,at least fail with the commitment that you followed your dream and vision.You didn't go to Italy to ask them if you should cut up your individual pizza for your customers did you?