Wow--lots to respond to here in these past few posts.
Nick, that pie looks so great! I am driving to Tulsa right now!
The Pizza Factory closed because of divorce. Joe's wife got the business and sold it immediately and it got chopped up and closed for good. It was a hole-in-the-wall with a loyal following. This was long before caller ID, and Joe could recognize our voice on the phone and immediately recall our standard order ("family size: sausage on the whole thing, green pepper and onion also on just half"). We had a lot--I mean truly a lot--of great pizza joints around where I lived, but Pizza Factory was our go-to place. My folks once went on vacation and left us food money, and we had Pizza Factory three times in five days. My friends were so jealous. My mom always had a Pizza Factory waiting for me and my brother every Friday night after swim practice.
So I gotta give credit where credit is due. I didn't invent it, per se--I just made a bajillion pizzas one summer with my buddy Dave until we reverse engineered it as close as we could get. That herbal bomb sauce is really something else, ain't it?
Also, you mentioned that your two good pizza places near you charge around $20. That is reasonable, if not on the cheap side, compared to the Chicagoland thin crust joints I used to frequent and still visit when I'm up there. A 15" sausage pizza at Aurelio's is $22.40 plus tax. That is what it should cost. Unfortunately, in most of the country, crap-pizza purveyors have foisted this idea upon an unsuspecting public that pizza is fast food, that it should be 10.99 to feed three or four people. I'm sorry, but that just is not the case! Pizza is made lovingly, by craftsman. What Papa John's sells is not. It's garbage, plain and simple. (OK, enough soapboxing...
Anyway, glad you like the PF, and please pass along the Coney recipe. Sounds delicious!!!