Author Topic: Did you know Subway was building a pizza brand?  (Read 1164 times)

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Offline TXCraig1

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Did you know Subway was building a pizza brand?
« on: October 17, 2012, 03:10:51 PM »
Did you know Subway was building a pizza brand? I didn't.

"The Subway restaurant brand has been quietly building a new pizza concept that reflects the made-to-order format increasingly popular in the fast-casual segment. The concept, Mama DeLuca's Pizza, is currently co-located with Subway locations, and the company sees big opportunities to usher the concept into c-stores.
 
"We started this made-to-order, made-in-front-of-you design a little over two years ago," Timothy Price, brand manager for Mama DeLuca's Pizza, Fort Wayne, Ind., told CSP Daily News. Through the years, the company has refined the concept even further by reducing the cost of investment, perfecting a "take or bake" crust and creating a nearly plug-and-play franchise package that leverages existing Subway space, product and labor... "You have a minimal capital investment, [so] you're talking about, potentially, some serious incremental profit dollars," he says."


http://www.cspnet.com/news/foodservice/articles/subway-extends-pizza-concept-c-stores

N.B. Subway was founded by Fred DeLuca
Pizza is not bread.


Offline Don K

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Re: Did you know Subway was building a pizza brand?
« Reply #1 on: October 17, 2012, 08:41:31 PM »
Uh-Oh, Jared may be putting a few pounds back on.
The member formerly known as Colonel_Klink

Offline MightyPizzaOven

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Re: Did you know Subway was building a pizza brand?
« Reply #2 on: October 18, 2012, 09:12:34 AM »
They need to improve what their quality before jumping to pizza.
Bert,

Offline slybarman

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Re: Did you know Subway was building a pizza brand?
« Reply #3 on: October 18, 2012, 10:42:07 AM »
I am envisioning a pizza with the toppings "spray painted on" like the sandwich meats. No thanks.

buceriasdon

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Re: Did you know Subway was building a pizza brand?
« Reply #4 on: October 18, 2012, 11:47:46 AM »

Offline Chicago Bob

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Re: Did you know Subway was building a pizza brand?
« Reply #5 on: October 18, 2012, 11:56:50 AM »
Wonder if they call the 12in pie a "footlong" and sell it for $5 bucks?  :chef:
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Offline Chicago Bob

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Re: Did you know Subway was building a pizza brand?
« Reply #6 on: October 18, 2012, 11:58:02 AM »
They need to improve what their quality before jumping to pizza.
Gotta start somewhere, right Bert?!   ;D
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Offline MightyPizzaOven

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Re: Did you know Subway was building a pizza brand?
« Reply #7 on: October 18, 2012, 01:51:58 PM »
Be the best at what you have than venture in new thing, I just had lunch at Pot Bely, there sandwich is way much better than subway for the same price.
Bert,

Offline Chicago Bob

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Re: Did you know Subway was building a pizza brand?
« Reply #8 on: October 18, 2012, 01:59:07 PM »
Looks like a fun place....sammys look familiar too. Glad to hear it is better than Subway Bert.  :chef:

http://www.potbelly.com/
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Offline MightyPizzaOven

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Re: Did you know Subway was building a pizza brand?
« Reply #9 on: October 18, 2012, 02:16:33 PM »
Never been to sammys, another good place I have near by Earl of Sandwich
www.earlofsandwichusa.com ,



Bert,


Offline Chicago Bob

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Re: Did you know Subway was building a pizza brand?
« Reply #10 on: October 18, 2012, 03:08:28 PM »
 ;D I was referring to Potbelly's (sammiches) look good.... :)
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Offline MightyPizzaOven

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Re: Did you know Subway was building a pizza brand?
« Reply #11 on: October 18, 2012, 03:21:12 PM »
 :-[ I have to admit, I had to look up the term. I learn new term.
Bert,

Offline Chicago Bob

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Re: Did you know Subway was building a pizza brand?
« Reply #12 on: October 18, 2012, 06:00:43 PM »
 :chef:
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Offline z3r01

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Re: Did you know Subway was building a pizza brand?
« Reply #13 on: October 20, 2012, 08:45:49 AM »
the subway pizza has good cheese but its not a VERY tasty pizza....its like those microwavable things
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Offline enchant

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Re: Did you know Subway was building a pizza brand?
« Reply #14 on: October 20, 2012, 11:47:26 AM »
"We started this made-to-order, made-in-front-of-you design a little over two years ago,"
How innovative.  Except that pretty much every pizza joint I go to makes it to order and in front of me.  What other option is there?

"Hello, I'd like a sausage and mushroom pizza."
"Sorry, out of sausage and mushroom pizzas.  We have a couple of sausage pizzas, and we expect to be getting more sausage and mushroom later this afternoon."
--pat--

Offline TXCraig1

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Re: Did you know Subway was building a pizza brand?
« Reply #15 on: October 20, 2012, 12:05:17 PM »
How innovative.  Except that pretty much every pizza joint I go to makes it to order and in front of me.  What other option is there?


I'm thinking this is less about being innovative than about teasing a second income stream out of the same capital investment.
Pizza is not bread.

buceriasdon

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Re: Did you know Subway was building a pizza brand?
« Reply #16 on: October 20, 2012, 12:11:43 PM »
Craig, I'm in full agreement. The corporation has no interest in pizza except for additional income. I would surmise that other food chains have at one time or another also looked at adding pizza to stores, i.e. McPizza.
Don

Offline Chicago Bob

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Re: Did you know Subway was building a pizza brand?
« Reply #17 on: October 20, 2012, 12:14:44 PM »
How innovative.  Except that pretty much every pizza joint I go to makes it to order and in front of me.  What other option is there?


They also may be playing on the recent success/openings of those "made in front of you and move on down the line" pizza restaurants that have been recently shown here on the forum.
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buceriasdon

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Re: Did you know Subway was building a pizza brand?
« Reply #18 on: October 20, 2012, 12:24:55 PM »
Bob, Except for the made in front of you concept, the others are using high temp ovens to do a quick bake. No IMPINGER CONVEYOR ovens.  The others also don't offer a take and bake.
Don

Offline Chicago Bob

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Re: Did you know Subway was building a pizza brand?
« Reply #19 on: October 20, 2012, 01:09:12 PM »
How fast can a  IMPINGER CONVEYOR cook a pizza?
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