itnenaer, it is funny that you ask. I just recieved my first bag of it tonight. My buddy who is a cook got it for me through work. It cost me $30 for the 50# bag. My only reason for getting the 50# bag is that it is a lot cheaper than the 5# bags of KA bread flour in stores right now which around here are running $5. The two flours are identical, as confirmed again this week by a phone call to KA. Similarly the sir galahad is thier all purpose. So I as many others, have used this flour before. The flour from KA I would most like to get my hands on from them is the type 65. It looks ideal for long fermentations and flavor development. For now I have no way to get it without my buddy ordering 50 50# bags. -marc