It is worth remembering also that individual claims to authenticity (pizzerias, organizations) are sometimes self-serving and not made with furtherance of the tradition in mind.
From the image offered,I would agree that this is the case here and is the reason I find it appalling.I personally find that sufficient evidence to criticize the execution of it and draw attention to that.Champagne is Champagne as they say and remains so because of upholding traditions.
From your comments it would seem that you accept mediocrity and have little respect for maintaining such traditions? Be that as it may,I see no reason why new members of the Forum should be misled into believing that what he was sold was as you said
it looks pretty good and appears an honest attempt to make a good, Neapolitan-style pizza.
With respect, we have wildly different opinions on what "looks pretty good".The honest attempts of many amateur board members here far exceed the quality of this commercial operation IMO,and would offer a better starting point for him if Neapolitan Pizza is really
what he is looking for?
I tend to think Craig may be better of searching the Roman Style threads ( and Flickr photos from some of the renowned pizzerias in Italy ) to get a better understanding of styles,characteristics and definitions.