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Author Topic: Any non-commercial shop owners NOT use social media for advertising/promoting?  (Read 531 times)

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Offline 9slicePie

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Any non-commercial shop owners NOT use social media for advertising/promoting, and yet still survive comfortably?

Offline Whatsgooddough

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I love how zero replies are on this post. I think it just goes to show that if you are on the internet (pizzamaking.com) you have no excuse not to be on social to promote your biz. I think that those old school pizzerias who have been around for ages are the ones who can get away with having a low social presence, but I'd be interested to see how that continues to play out long term.
The What's Good Dough Podcast talks to pizza makers about how they built their pizzerias and social followings.

Check out my episode with Brian Spangler who talks about dabbling with the pizza he grew up with (not the stuff he sells every day):
https://open.spotify.com/episode/26fllQ5glSXBbflH2pWv8s

Check out my episode with Craig from June's pizza who blew up in the pandemic and then got shut down by the health department:
https://open.spotify.com/episode/3sjrxkmeQfk0dmmUec36gi?si=CGk62UkxRjqqeFbPG8nYe

Offline Travinos_Pizza

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I love how zero replies are on this post. I think it just goes to show that if you are on the internet (pizzamaking.com) you have no excuse not to be on social to promote your biz. I think that those old school pizzerias who have been around for ages are the ones who can get away with having a low social presence, but I'd me interested to see how that continues to play out long term.

Either that or you’re the only shop in town.
« Last Edit: December 11, 2022, 07:01:29 PM by Travinos_Pizza »
- Travis

Offline TXCraig1

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What is a non-commercial shop?
"We make great pizza, with sourdough when we can, baker's yeast when we must, but always great pizza."  
Craig's Neapolitan Garage

Offline 9slicePie

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What is a non-commercial shop?

Actually, I dont know why I phrased it that way.

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Offline 9slicePie

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Actually, I dont know why I phrased it that way.

I think I may have meant to say non-CHAIN shops.

Offline Alleypizza

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I worked at one of the oldest pizza shops in our small city, they don’t know much about dough science or why they do things the way they do them. It’s a quite popular spot, but I’m not sure what happens when their 60-70 yr old customers turn 80-90. They don’t seem to be replacing them with as many 20-30 yr olds as they will need to be a busy in 15 years.
They are on Facebook and started posting a bit more of Instagram, so there may be some hope.

Instagram was the only way you could get my pizza from my Alley. You had to order Monday for a Friday pick up. It went so well that I bought a food truck, so I’m not sure why more shops don’t try it more.

My struggle is, I’m only making pizza during the rush, so it’s hard to get content. During the season I’m only working 2-3 days a week (didn’t quit either job to take this risk) and nothing in the winter so it’s so hard to have content to post everyday

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